Client: RJR Products LLC.

Description:
The logo was created based on the concept and goals of RJR Products LLC., a company that sells vacuum pumps and offer related services in the Silicon Valley, California .

The shapes chosen represent the solidity of many years of experience and reliability. The circles together with the movement perception was used to reinforce characteristics such as the fast response time, being up-to-date with the technology, the knowledge and expertise that are always being recycled and renewed and finally the growth in any sense and all directions.

The shapes remind a part of a machine, specially the pumps but not only them for the company wants to sell other equipment and tools in the future.

The shape also reminds the recycle symbol, but with an integrated format so that you can see a whole that is richer than the separated parts. This symbolizes the company's goal of building long term relationships, customer satisfaction and a truly partnership between the company and its clients. To be a partner means honesty, interest for and to take its clients into care of the company because one depends on the other to grow.

The colors, fonts and effects were all used to create a modern, new generation and high technology aspect.